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Mrs. Adesimbo Ukiri, Managing Director/CEO of Avon Healthcare Limited, one of Nigeria’s leading Health Management Organizations (HMOs), has identified innovation as a key factor that will aid the deepening of health insurance penetration in Nigeria. Speaking during this year’s edition of the BusinessDay CEO Forum, held recently at the Eko Hotels and Suites, in Lagos,…

Bloomberg TV Africa, a partnership between Bloomberg Television, a leading supplier of global business and financial news video content and Optima Media Group (OMG), a Lagos-based media company, has launched two new business programmes and also announced the launch of a further two programmes which will air from early 2014 on Bloomberg Television on DStv…

‘If I have seen further it is by standing on the shoulders of giants.’ — Isaac Newton (1642 – 1747). The above quote came to my mind while pondering on how best to start this piece.  Isaac Newton was one of the greatest scientists and inventors that ever lived. While he’s best known for his…

The Managing Director/Chief Executive Officer, Alpha Mead Facilities & Management Services Ltd (AM Facilities), Engr. Femi Akintunde, has won the highly prestigious Ernst & Young Entrepreneur of the Year Award for the West African sub-region in the emerging entrepreneur category. The EY Entrepreneur of the Year Awards, sponsored by Ernst & Young, are held in…

In recent years in Nigeria, there has been an upsurge in the appointment of popular faces, particularly music and Nollywood stars, as brand ambassadors. Those who don’t have official ambassadors have featured celebrities in their Television Commercials (TVCs) and other communication materials. Brands like Glo, Guinness, Pepsi, Loya, MTN, Samsung, Etisalat, Vitafoam, Diamond Bank, BOI,…

Recently an obviously irritated customer took Jumia to the cleaners in Punch newspapers. According to him, he ordered for a pair of shoes from the Jumia, which is arguably one of the most popular e-commerce sites in Nigeria where people can shop on-line and pay on delivery. He complained that the item was delivered three…

A particular article I read online inspired this piece. One of Chicago’s two major newspapers, Chicago Sun–Times, on Thursday, May 30, 2013, laid off its entire photo staff.  Many of the affected photographers had worked in the organization for over 40 years. Commenting on the development, the newspaper said, “The Sun-Times business is changing rapidly…

The social media space has been awash with reactions to the new MTN number portability advert since its unveiling at the beginning of the week. While many see the advert as a great creative piece, others have criticized MTN for “unfriendly”, “guerilla” tactics (Whatever that means). For those who haven’t seen it. A popular TV…

The holy book says ‘Do Unto Others, What You Want Done To You.’ So if you don’t want the client telling you that you’re wrong about your professional fees, don’t tell client he/she/they are wrong about an idea they have propagated. I simply go with the premise that only criminally motivated ideas are negative so,…

It has been a while since I made a blog post and I apologize for that. I think, for those of us that do not really understand what Advertising and Marketing is all about, this will give you a perfect insight and full understanding as to how the terms are used and they play out…

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