First of all, no disrespect to whom this may fall on; most people don’t like…

Scenario 1: A multinational company invites a short-list of PR agencies to pitch for its…

 I have watched with keen interest the way many individuals in the industry go about…

The Advertising Value Equivalent (AVE) was, for a very long time, the most widely used…

People management skill is definitely an asset to have not just for your career but…

Let’s face it, PR practice in Nigeria is currently on trial. If in doubt, consider…

The 26th Annual Conference of the African Public Relations Association held at the Le Meridien…

As a PR practitioner, I am sensitive to how Social Media is affecting my business….

To every objective observer of the President Goodluck Jonathan’s administration, one of its major failings…

‘If I have seen further it is by standing on the shoulders of giants.’ —…

In recent years in Nigeria, there has been an upsurge in the appointment of popular…

Recently an obviously irritated customer took Jumia to the cleaners in Punch newspapers. According to…

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