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Diamond Advocates Prudence in ‘Global Money Week’

As part of activities to celebrate the Global Money Week holding from Friday, March 10 through Monday, March 17, 2014, Diamond Bank PLC, a leading bank in the Nigerian Retail Banking space, will embark on a mentoring and outreach program to select schools across the country.

Formerly known as the Child and Youth Finance Week, the Global Money Week was adopted by the Central Bank of Nigeria in 2013 to sensitize school children and the youth on financial control, planning and concepts, among others. Other events planned to commemorate the occasion include a Financial Literacy Fair and Exhibition as well as an Open Bank Day.

Speaking on preparations for the event, Mrs. Ayona Trimnell, Head, Corporate Communications, Diamond Bank PLC, said, “Diamond Bank is proud to be associated with the Global Money Week as it offers us an excellent opportunity to share our experience as an all-inclusive bank with the country’s future leaders.”

“As a Bank with strong focus on capacity development and in line with the CBN directive to raise financial awareness during the Week, we are putting in place a series of activities to ensure that our young customers come to appreciate the principles of sound financial management, even if at a basic level, as people who will be responsible for the country’s economic fortunes tomorrow. We also plan to use the occasion to celebrate the global achievements towards achieving financial independence, literacy and awareness innovations by Banks in Nigeria,” continued Mrs. Trimnell.

During the period, Diamond Bank branches across the country will adopt two schools each within their communities where Bank staff will mentor students through school talks and workshops. School children will be encouraged to visit the Bank’s outlets to observe operations. The Bank will also participate in the CBN Child and Youth Finance Fair/Exhibition where visiting students can learn about its banking products targeted at the youth segment.

Last year, the Central Bank of Nigeria tasked banks across the country to provide the required leadership that would impact youths and children with the knowledge of money management, to help them make informed choices and better utilize financial products and services.

To achieve this, the apex bank introduced a financial literacy framework encompassing multi-stakeholder approach to the delivery of financial literacy programmes across various target groups of the population, including youth and children.

The annual Child and Youth Finance Week aims at propagating financial literacy that will give children and youth access to safe and trustworthy financial services as well as knowledge and skills to use these services responsibly.

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