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OSMI Launches FIFA World Cup Centenary Promo

…..Cars, Cash, World Cup Tickets, Laptops, Generators to be won

Optima Sports Management International (OSMI), the exclusive 2014 FIFA World Cup terrestrial broadcast rights owners for the Nigerian territory, in conjunction with SET Plc and the Centenary Committee, has launched a mouth-watering World Cup Promo.

The promo is SMS-based and available to mobile subscribers in Nigeria. It is an interactive experience whereby subscribers provide answers to World Cup-related questions, predict game scores, and participate in polls in order to win fantastic prizes. Interested subscribers only need to send “YES” to 35777 to participate.

The promo, which runs between June 3 and August 31, affords mobile subscribers the opportunity of winning prizes including cash, Hyundai cars, generators, television sets, laptops, three tickets to watch the semi-final matches in Brazil and a grand prize of N100 million. The prizes have been grouped into daily, weekly, and monthly ones.

Daily, weekly and monthly prizes will be determined by participant’s accumulated points from correct answers of the trivia game and extra points given from various bonus phases (favourite teams, goals, polls, etc.). The weekly draws hold on Wednesdays and Saturdays and it will be aired live.

Mojisola Adenusi, Commercial Manager, Cellcast Nigeria Limited, member of OSMI Group, said the promo was designed to reward the passion of the Nigerian football lovers.

She said: “An average Nigerian is a passionate sport lover, especially of football, and we are currently in the season of the 2014 FIFA World Cup, which is the biggest sport event in the world. OSMI, as the rights holder of the mobile platform for the World Cup in Nigeria, decided to exploit the opportunity of the passion of the Nigerian football lovers and the on-going tournament to test their knowledge and reward them with fantastic prizes.”

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