As the July 31, 2014 registration deadline for the Season 11 of Gulder Ultimate Search draws near, the Gulder brand is leaving nothing to chance in ensuring that all eligible Nigerians are given a chance to participate in the programme.
While interested individuals are required to register online via the www.gulderultimatesearch.tv website, the brand has also made it possible for interested participants to register with the assistance of specially trained personnel.
On Saturday the 26th and Sunday the 27th of July, the Gulder brand will hold special activations at the Ikeja City Mall, Lagos. This will afford interested members of the public the opportunity of physically registering for Gulder Ultimate Search 11; thereby bringing them an inch closer to winning the ultimate prize of N10 million and a brand new SUV.
Booths will be set up, fully equipped with internet access, to aid young men and women in the registration process.
This activation is coming on the heels of similar exercises held in Enugu and Port Harcourt on July 19 and 20, respectively.
Explaining the rationale behind the mall activations, Mr Emmanuel Agu, Marketing Manager, Gulder, Legend and Life – Nigerian Breweries Plc. said: “This year, we have decided to continue with the tradition of giving Nigerians who are interested in registering for Gulder Ultimate Search 11 the opportunity to do so. We recognise that internet access may be a challenge for some people that are willing to participate; which is why we have literally brought the registration to their doorsteps.”
He urged individuals who are interested in participating in Gulder Ultimate Search to avail themselves of the opportunity of being guided on the registration exercise. Mr. Agu noted: “We have deployed dedicated staff who will guide interested individuals through the registration process. They will also answer relevant questions about Gulder Ultimate Search for those that may have certain inquiries.”
The Marketing Manager however emphasised that the same entry conditions will apply to persons registering via the brand’s website and those doing so at the malls.
Registration for the 11th Season tagged ‘The Mission’, commenced on July 1. Only young adults aged between 21 and 30 are eligible to apply
Gulder Ultimate Search is Nigeria’s first 100 per cent local content reality TV show, which was first broadcast in 2004.
